The Sweatz Protocol

How Sweatz Works

To understand the Sweatz concept and how it will disrupt existing portals then firstly you need to comprehend how existing portals function and generate income. Many online communities are very profitable. At the very top of the tree the likes of Facebook has a market capital of 500 billion dollars (Oct 2017) and is projected to increase further. Facebook’s revenue comes from advertisements which you can’t fail to notice appear all over Facebook. In simple terms companies pay for their adverts to appear on Facebook. Now if you take the time to think about the pages of Facebook, every page is created by its users. Facebook don’t have to create any content because its billions of users do that for free every day. The more pages on Facebook, the more space for advertisements which equates to more earnings for Facebook. So in reality it is the users of Facebook who create the content which hosts Facebook advertisements which generate income. The users though, no matter how good their content actually is, or no matter how attractive it is to potential advertisers, get no part of the revenue.

On a smaller scale, of which there must be millions online, other online communities are found hosted on forums and blogs. Owners of such communities again sell advertisements on pages that their users create but their users get nothing. Understand now why content is king online and why free quality content from users can be worth its weight in gold? So now you understand how revenue is generated from online communities, but how does that relate to Sweatz? Well we intend to work in a different manner which is much fairer to our users and indeed actually profitable to our users.

We will generate our currency using the Waves Platform Blockchain. Let’s say for example that we generate 50 million Sweatz tokens of which the Sweatz team retain 10 million. The remainder we put aside to distribute to our user base who earn them by submitting a run, ride, walk or row or even by submitting content to us which appears on the Sweatz portal. All our active users will have to visit the Sweatz portal each week to submit their training URLS which will generate quality traffic to the Sweatz portal. Also in time with quality content from Sweatz users we hope to have thousands of quality pages which will be very attractive to online sporting companies. Once of course we have built a quality online community with thousands of quality pages then our portal will become very attractive to potential advertisers. Now instead of the companies paying the Sweatz team direct to place their advertisements, we will strike deals for either discounts or free goods which can be purchased by Sweatz token holders. As soon as we get to the stage where Sweatz tokens can be exchanged for discounts and goods, each Sweatz then has a value. Also of great importance, as we the team will NOT generate any income by affiliate deals or advertisements, we can only earn from running the Sweatz Portal by generating value for the Sweatz token, which in turn creates value for all our users who are earning our tokens each week.

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