Begin Marketing your Business with Email Marketing

This blog refers to 14 different studies about email marketing, studies included: “Mail Chimp’s insights for send time optimization, Customer.io’s research on best day to send email, Get Response’s research on the best day to send email, Word Stream’s research on the very best time to send email newsletters, Experian’s email marketing benchmark, Campaign Monitor’s research on the best time to send email campaigns, Get Response’s roundup of the best time and day to send email, Hub Spot’s report on email marketing metrics, CNBC’s findings from an interview with Mail Chimp’s own John Foreman, Send In Blue’s industry-specific research, General tips and advice from Constant Contact, and original finds from curated data by Propeller.”

This blog will contain pictures, graphs and information on the best times to send emails, in order to receive more: open rates, click through rates, traffic, subscribers and more customer conversions. For instance, you will learn: “the best day to send emails, the best time to send emails, how to really know when your best time to send emails is, how to get more opens with super compelling subject lines, and how to get more clicks with even better messages and calls to action.”

Co schedule developed an info graphic showing, the best day to send emails, the best time to send emails and testing emails for the best days and times to send.

After reviewing the data the three best days to email are, Tuesday and Thursday then Wednesday. The best time to send emails are: 6 AM, 10 AM, 2 PM, 8 PM, 10 PM and 12 PM. If you want to succeed, be efficient and effective with email marketing test times and days. However, here are 12 suggestions to give a try: Tuesday 10 AM, Thursday 8 PM, Wednesday 2 PM, Tuesday 6 AM, Thursday 10 AM, Wednesday 8 PM, Tuesday 2 PM, Thursday 6 AM, Wednesday 10 AM, Tuesday 8 PM, Thursday 2 PM, and Wednesday 6 AM.

The purpose of these subject lines, is to inspire your audience to attract their attention and get them to engage, in order to gain open rates and click through rates.

This helps your subscribers find out why they should care about this newsletter. Helps them gain knowledge from the email, and use it in real life.

These subject lines separate your email and make it look unique in a cluttered inbox. It puts your audience in a spot to move fast and decide if they want to open the email as soon as possible, later, or not at all. It also helps your subject lines look cool and fresh, opposed to boring and unattractive.

Next, let’s discuss more click through rates with efficient and effective writing tips.

Subject lines are effective ways to open emails, but the design is what gets your audience to click through and impact your success. So, try to include some visuals here and using plain text opposed to heavy wording with boring design and layout.

Also, keep it informal will help audiences establish trust and loyalty when reading the email information. Emails that seem like one is marketing to audiences, and continuously attempting to sell something is annoying and hard to build trust, because it seems like you are always trying to gain something for your party; instead of providing key insight about a topic.

Lastly, let’s go over explanations why subscribers and audiences should click through.

First, establish value to visit your blog posts, and confirm what’s in it for the audience.

Three ways to get this job done are: “appealing to your subscriber’s biggest challenges, know how they measure success and user their own words to tell them what they want to hear,” (stated by Co Schedule blog).

If you are having trouble with these three objectives, try surveying the audience, having available blog comments, and engage on social media with your following/followers.

You can assist with this by using phrases like: “when you read this post, you’ll learn, you will discover.”

This puts your audience in a call-to-action position, causing them to act fast and click through the links. Essentially, this grows traffic, open rates and click through rates.

In conclusion, send emails on effective and efficient days/times, test out tactics and strategies, write attractive information/subject lines, and assume subscribers are calling to action on a consistent basis.

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